The Brief

Hud Fresh is a fresher’s student event ran by the bars and clubs of Huddersfield. I was approached by the Hud Fresh team to develop a brand to attract and appeal to the new students at the university.

The Solution
To attract the new student’s attention, I created a bright 5 colour scheme to complement the bold unique logo. The overall look of the brand is eye-catching and easily recognisable.

I designed a range of print media items to be used both in the event and beforehand. These included flyers/ posters, banners, bunting, balloons and pop up banners.

Results

The Hud Fresh event was a huge success! After using both the digital media combined with the print media I developed 1000s of students turned up over the two days the event ran.